By now, you know Peter Mortell.

The Minnesota punter/holder made national headlines when he created an award…and gave it to himself. He was recognized on SportsCenter and in the Home Depot College Football Awards as the “Holder of the Year.”

If you assumed Mortell was a selfish guy for giving himself an award, think again.

Mortell is currently fueling an effort to raise $25,000 for Christmas gifts for teenage patients at the University of Minnesota Masonic Children’s Hospital. Originally, the goal was $10,000 but Mortell’s efforts helped push past that mark in 12 hours.

The initiative started last year when Mortell received a $452 Best Buy gift card as one of Minnesota’s Citrus Bowl gifts. That led him to donate the money to St. Joseph’s Home for Children so that patients could have gifts for the holidays.

“The feedback and support from the community was overwhelming even up to a few months ago, so I said, ‘How can we do something bigger and better and reach more people with this giving community that we have?’ ” Mortell told the Minneapolis Star Tribune last weekend. “And the scary thing is I don’t think we are even close to being done.”

“A Very Specialist Christmas” has a crowd fund campaign that shows the details of Mortell’s mission.

Mortell also plans on giving away his $200 gift card that Minnesota players will receive for being in the QuickLane Bowl.

The senior punter will look to provide a boost on the field when the Gophers take on Central Michigan on Dec. 28 at Ford Field in Detroit.