Everyone was tuning in to FOX on Saturday night as Ohio State and Wisconsin slugged it out for a B1G Championship.
Sunday morning, Bruce Feldman of Sports Illustrated reported that the B1G Championship Game drew an 8.0 market rating, which was the best for any college football game on FOX since 2013.
The Badgers were trying to complete the perfect season while the Buckeyes wanted to sneak back into the College Football Playoff conversation.
— Bruce Feldman (@BruceFeldmanCFB) December 3, 2017
Ohio State was able to hold off Wisconsin, posting a 27-21 victory to claim its second B1G title under Urban Meyer.
The Buckeyes have played in several of these high-market games, including an October matchup against Penn State and the season finale against Michigan. This was a bit of a new experience for the Badgers.
Wisconsin dropped to 12-1 on the year and comes up short of a conference title for the second consecutive season. Ohio State is know fully in the College Football Playoff conversation and could be making its third trip in four years.