Sean McVay probably encourages his players to hit someone every game, but McVay took a hit of his own Sunday afternoon.

Los Angeles Rams tight end Roger Carter put on his helmet and headed toward the field, but on his way he didn’t see his head coach and McVay got a face full of helmet and shoulder pads. He definitely was in some pain, but he seemed to shake it off pretty easily.

Check it out below:

The Rams need to shift their focus from the sideline to the field, as they currently trail the Kansas City Cheifs 7-0. The Rams are looking for some life heading into the final stretch of the season. After winning the Super Bowl last year, the Rams have started out 3-7 as they take on one of the top teams in the league.