Indiana cheerleader who went viral during NCAA Tournament lands NIL deal

Two Indiana cheerleaders provided one of the few Hoosier highlights during last week’s Round of 64 game against St. Mary’s.

Early in the second half, a basketball got trapped on top of the goal. Indiana cheerleaders Cassidy Cerny and Nathan Paris came to the rescue, as Cerny got up high enough to recover the ball, with a boost from Paris.

Incredible scene in Portland, as an Indiana cheerleader saves the day by freeing a stuck ball. Amazing call by Andrew Catalon. pic.twitter.com/P53569THj2

— Awful Announcing (@awfulannouncing) March 18, 2022

Now, Cerny has inked an NIL deal, featuring her image on a t-shirt with broadcaster Andrew Catalon’s call of “the cheerleader saves the day.”

Indiana cheerleader Cassidy Cerny, who famously plucked the ball out during the game, has struck an name, image and likeness deal with @BreakingT.

The shirt is inspired by announcer @AndrewCatalon’s call of the moment. pic.twitter.com/TvvDQC9xDk

— Darren Rovell (@darrenrovell) March 21, 2022

Cerny and Paris are sure to make this tournament’s One Shining Moment. Now it may lead to a bump in sales for Cerny’s shirt.