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Michigan State releases clarifying statement regarding partnership with Rocket Mortgage

Michigan State has released a statement clearing up any confusion about its new partnership deal with Rocket Mortgage.

On Thursday, both Michigan State and Rocket Mortgage announced a new five-year partnership deal beginning in 2021-22. In the initial reports, it was stated that the men’s basketball team would be known throughout the Breslin Center as the “MSU Spartans Presented by Rocket Mortgage.”

Friday, Michigan State was clear to point out that it would not actually be changing its name. A statement was released to clarify any confusion on the matter.

“Michigan State is not renaming its men’s basketball team. While this is a new extension of the partnership for Rocket Mortgage with Men’s Basketball, this is not a first-of-its-kind sponsorship for the Spartans or a new concept in professional or collegiate team partnerships,” MSU’s statement said. “It is a presenting sponsorship of the Michigan State Men’s Basketball season, which is a common practice in both college and pro sports. This is nothing new for the school or the industry.”

Athletic director Bill Beekman commented on the partnership on Thursday.

“Michigan State Athletics couldn’t compete at the highest levels without the support of our corporate partners like Rocket Mortgage,” said MSU athletic director Bill Beekman.  “We are appreciative of Rocket’s continued commitment to the Spartans and their unwavering support of our programs.”

Rocket Mortgage will also have a more visible presence at Michigan State’s athletic facilities and during radio broadcasts of multiple athletic events, beginning next season.

“Michigan State University is very important to our company. It is the alma mater of our Founder and Chairman Dan Gilbert, me and many team members throughout our organization. We are honored to contribute to the university that has prepared so many of us for success,” said Jay Farner, CEO of Detroit-based Rocket Mortgage. “It is our hope that our presence in MSU Athletics will make students and athletes more aware of the opportunities for them right here in Detroit with Rocket Mortgage and the many other growing companies in the city.”

Head coach Tom Izzo also commented on the new deal.

“Rocket Mortgage has been a valued partner for years with Michigan State and we are excited that they are continuing to support our program into the future,” said Izzo.  “As presenting sponsor of our season, their presence will be an asset as we compete for championships.”

Dustin Schutte
Dustin grew up in the heart of Big Ten country and has been in sports media since 2010. He has been covering Big Ten football since 2014. You can follow him on Twitter: @SchutteCFB Follow on Twitter.

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