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Jagged Mountain Brewery announced its plans to release a beer in memory of late Michigan State punter Mike Sadler.
The brewery, located in Denver, Colo., tweeted out the announcement with a photo of the beer and the label. It also provided a detailed explanation on its website:
"Hey Diddle Diddle" beer + label!
Join us from 5-9pm on Friday, June 2 to celebrate Mike Sadler's life and legacy!https://t.co/zRUgQ2iai7 pic.twitter.com/ynYpKwZd3w
— Jagged Mountain Craft Brewery (@JaggedMtnCB) May 23, 2017
The beer, which has been named “Hey Diddle Diddle” will debut on June 2 to honor the life of Sadler, who died in a tragic car accident last July.
“Hey Diddle Diddle” refers to a fake punt play run by Michigan State in the 2013 season that worked to perfection for Sadler and the Spartans:
The label of the beer also features the No. 3 – Sadler’s jersey number – and two roses to reflect the team’s Rose Bowl appearance at the end of the 2013 season. The beer is also described as an “All-American wheat ale.”
From Jagged Mountain Brewery’s website:
Since Mike liked to experiment with homebrewing, it seemed perfect to create a beer reflecting the personality of Mike for an event benefiting The Michael Sadler Foundation. “Hey Diddle Diddle”, the name of a trick play/fake punt that Mike ran to huge accolades on national TV during Michigan State’s Rose Bowl season, is a wheat ale inspired by some of his favorite creations. Brewed with oranges and apricots, and finished with a touch of Belgian yeast and roses, Hey Diddle Diddle recalls fond memories of a great person and Spartan. Raise a pint and lay down your roses in memory of Michael.
At the release party, Jagged Moutain Brewery plans to donate $1 to the Mike Sadler Foundation for every pint of “Hey Diddle Diddle” that’s sold until the batch is gone.
Dustin grew up in the heart of Big Ten country and has been in sports media since 2010. He has been covering Big Ten football since 2014. You can follow him on Twitter: @SchutteCFB