Whether it is through elaborate scholarship announcements or taking his team to see Beyonce & Jay-Z, Minnesota coach P.J. Fleck is showing he knows how to get the Golden Gophers some social media attention. The latest video shared on the coach’s Twitter account delivers on that front.

It appears the Gophers recently took part in some go kart racing as part of a team bonding activity. It would have been easy enough to share the video as is and it probably would have received a decent amount of views. Instead, Fleck had the program’s video department create an awesome tribute to the “Mario Kart” video game (which remains a dorm and frat house classic despite the Nintendo 64 being an antique in terms of video game technology). The “Gopher Kart” video includes some awesome Minnesota-themed graphics with actual video from the team outing.