NEBRASKA
Nebraska Regents to consider alcohol sales at Pinnacle Bank Arena, per report
According to reports from 247Sports, the Nebraska Board of Regents is expected to consider several athletics-related proposals at its next meeting on Sept. 30. One of the biggest?
The distribution of beer sales at Pinnacle Bank Arena for the upcoming 2022 basketball and wrestling seasons:
“Nebraska will seek approval to begin selling beer at Pinnacle Bank Arena this coming season,” the report said per Husker247. “Beer sales at Memorial Stadium are not part of the agenda for Sept. 30, though Nebraska sought one-time approval for beer sales at Memorial Stadium for the Garth Brooks concert in Aug. 2021. Regents also approved beer sales at Pinnacle Bank Arena for the Big Ten wrestling championships last March.”
The reason for the growth of beer sales might pertain to the success of revenue that came through the B1G Wrestling Tournament. Last year, Pinnacle Bank Arena brought in $350,000 in gross revenue from the 3 sessions of the tournament.
On top of bringing the distribution of brewskis to the table, Nebraksa will also present a new approval to the Board of Regents for its new multimedia rights partner. In the summer of 2021, the school reached an agreement with JMI on an in-house deal worth $215 million for 12 years.
The deal fell through within a month after the two sides couldn’t come to terms on the final deal.
