Name, Image and Likeness has changed the landscape of college sports and will continue to play a role into the future. In terms of Nebraska, NIL is something that Scott Frost can be a big benefit.

During his time at the podium for B1G Media Days, Frost was asked about NIL prospects in Lincoln. Frost especially pointed to the passionate fanbase and alumni and hailed Nebraska as “one of the best places in the nation for NIL.”

Frost went on to explain that there have already been a number of key opportunities for student-athletes in Lincoln. He also expects those opportunities to grow moving forward.