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ESPN unveils new anthem for 2021 college football season
By Paul Harvey
Published:
As we head into the middle part of August, the 2021 college football season inches ever closer.
After the shortened 2020 schedule in the B1G, teams throughout the conference are looking forward to a full slate of games with fans back in stadiums for 2021. It is bound to create an emotional and electric start through the first couple of weeks.
As teams continue to hit the practice field and work to get better, ESPN announced the release of a new anthem for college football coverage during the 2021-22 season. The song – titled “Run It” – features DJ Snake, Rick Ross, and Rich Brian.
ESPN says the single will be used and incorporated into the Network’s football programming, promotion, and games throughout the season:
“The right music can elevate the sense of excitement for college football all season long,” said Curtis Friends, senior director of sports marketing for ESPN. “This energetic and unique anthem will once again set the tone for the college football season; ‘Run It’ from DJ Snake, Rick Ross & Rich Brian captures the intensity that fans, teams and players feel about the sport, and we can’t wait for them to hear it.”
Here’s the first look at the new anthem:
New season. New anthem.
𝐓𝐇𝐄 𝐇𝐘𝐏𝐄 𝐈𝐒 𝐑𝐄𝐀𝐋 🔥 @ESPNCFB pic.twitter.com/b4xrmhY7y0
— ESPN (@espn) August 13, 2021
The season in the B1G gets started Aug. 28 with a game between Nebraska and Illinois. That game is slated to kickoff at 1 pm EST on FOX.
Paul is a lifelong fan and student of all things college football. He has been covering college football since 2017 and the B1G since 2018.