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Indiana delivers season tickets in IU flags
Published:
Who doesn’t like a gift with a gift?
Indiana Athletics sent out football season tickets wrapped in an IU flag, prompting the tweets of many delighted fans.
A season ticket package mailed in an IU flag? Truly awesome, @HoosierFootball #iufb pic.twitter.com/2BOos8Tli4
— Keith Roach (@kroach) August 23, 2015
A flag as the season ticket envelope… Now that's some creative & brilliant marketing @OurIndiana @HoosierFootball pic.twitter.com/5kYmyqmKWU
— Patrick (@IU2714) August 24, 2015
Guess who just received his #IUFB tickets in the mail? ⬆️ This guy! Nice packaging too #IUathletics. #IUAA #HOOSIERS pic.twitter.com/1azp5sWdbn
— ReuReu (@reubenlidster) August 22, 2015
IU Athletic Director Fred Glass has been known for spearheading creative marketing tactics. This appears to be another step in that direction. The Hoosiers could use it after finishing 11th in the Big Ten in attendance.
Connor O'Gara is the senior national columnist for Saturday Tradition. He's a member of the Football Writers Association of America. After spending his entire life living in B1G country, he moved to the South in 2015.