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Buffalo Wild Wings might be losing some of its Columbus clientele because of a tweet sent out following the Columbus Blue Jackets’ first NHL Playoffs series win.
On Tuesday night, the Blue Jackets defeated the Tampa Bay Lightning 7-3 in Game 4 of the first round of the NHL Playoffs, sweeping the series. It was the first time the franchise has won a playoff series, certainly an accomplishment worth celebrating.
After the win, though, Buffalo Wild Wings decided to send out a tweet that took a job at Columbus, Ohio State and Urban Meyer.
“Congrats on your first ever series win, Columbus! That’s gotta take the sting out of Urban leaving,” the tweet read.
Meyer, of course, decided to retire from his post as head coach at Ohio State following the 2018 season.
There is one major problem with Buffalo Wild Wings tweet — the restaurant change was founded in Columbus in 1982. You’d think they’d be a little bit more supportive of the city and Ohio State.
Needless to say, that tweet wasn’t received very well by folks around the city. Here are some of the responses:
— THE™ Jessi Davin (@jessithebuckeye) April 17, 2019
…and on that note I’ll be taking my beer and chicken eating talents to another establishment. pic.twitter.com/qq2PF7qhGh
— Mr. Ohio (@MrOH1O) April 17, 2019
Urban was absolutely at the game — and didn’t sit down at any point pulling for the win. What a bizarre take from BWW.
— Austin Ward (@AWardSports) April 17, 2019
When you run the twitter account but have no idea where your company started. Great job! pic.twitter.com/ljp5uP0y2Z
— Julio aka Milky Way ghetto resident (@heyyoungworld96) April 17, 2019
— Kyle Sprosty (@FrostySprosty24) April 17, 2019
Someone must have been napping during their new hire orientation. pic.twitter.com/rlz1b2LgJa
— Columbus Curling (@ColumbusCurling) April 17, 2019
Buffalo Wild Wings might have to have a conversation with its social media person before the next series.
Dustin grew up in the heart of Big Ten country and has been in sports media since 2010. He has been covering Big Ten football since 2014. You can follow him on Twitter: @SchutteCFB