In a lot of ways, Urban Meyer was the perfect guy to lead the Ohio State football program. it’s easy to say that considering the incredible success he had in seven seasons with the Buckeyes.

But it wasn’t just championships that made Meyer such a popular guy in Columbus. It was how lived and breathed “The Game” that made him one of the favorites ever to roam the sidelines.

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He never used a blue pen, he never allowed the word “Michigan” to slip from his tongue and he replaced the letter “M” with a red “X” in his last name the week before “The Game.” He truly loved and respect the rivalry and hated everything maize and blue.

Meyer continues to live the rivalry even though he’s no longer the leader of the Buckeyes. At the Luke Combs benefit concert on Thursday, he got a crowd fired up again with another reference to “That Team Up North.”

Microphone in hand, Meyer was leading the “O-H-I-O” chant, but with one caveat: “I want them to hear it up north!” As you can imagine, that drew plenty of cheers and applause. Below is the clip:

Yes, Meyer is still the most popular man in Ohio. And with his continued love for Ohio State and hatred of Michigan, he’s always going to be one of the favorite coaches in Buckeyes history.