When Jeff Brohm said he was going to outwork every head coach in college football, he actually meant it.

Clichéd, overused and stale. It’s typical coach-speak for anyone in the profession. Every coach pitches some variation of the work-harder-than-everyone speech. Brohm gave his version at his introductory press conference when he took over at Purdue.

“As a head coach, I’m going to find a way to outwork every other head coach in America,” Brohm said in December. “I’m going to try to find a way to put us in the best position to win. It won’t always be perfect but I am going to outwork the next person.”

That’s more than just an old, worn out statement from Brohm. Over the last few weeks, he’s proven to be true to his word.

June has been a busy month for Purdue on the recruiting front. As late as June 5, the Boilermakers had zero commitments for the 2018 class. Everyone else in the B1G received at least one pledge. It wasn’t the ideal start to the offseason for a program looking to rebound under new leadership.

Suddenly, Purdue received an influx of verbal pledges. It started with Jalen Alexander, a three-star linebacker from River Grove, Ill. Jack Plummer, a 6-foot-5 pro-style quarterback from Arizona followed suit. Then Kadin Smith, a top-20 player in Kentucky, hopped on board. 11 more would commit to the Boilermakers in the next 20 days.

In a three-week span, Purdue picked up 14 commitments and catapulted in 247Sports’ recruiting rankings, jumping from 101st to 43rd nationally. As of June 29, the Boilermakers’ 2018 class is No. 46 and sits in front of power programs like Auburn, Georgia and Alabama.

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For what it’s worth, Purdue hasn’t had a class ranked in the top 50 since 2012.

Success is a product of hard work.

Yes, that’s another one of those stale and obvious clichés. But the phrase matches the results Brohm has yielded in June on the recruiting front. Receiving 14 verbal commitments eight months prior to National Signing Day is a significant accomplishment for Purdue.

There aren’t any blue-chip prospects in that group above. None of those prospects really move the needle on the recruiting front. But Brohm has focused on building up some of Purdue’s weaker position groups.

When he was hired, Brohm emphasized the importance of quality and depth in the trenches. He’s already received commitments from four offensive lineman – a huge weak spot for the Boilermakers – and another two pledges from defensive lineman. Only three offensive lineman were brought in with Purdue’s 2016 class – the last group fully assembled by Darrell Hazell.

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In that respect, Purdue is already in much better shape.

Improved recruiting isn’t an atypical byproduct of a coaching change. Jim Harbaugh instantly got Michigan back into the national mix for some of the top prospects in the country. D.J. Durkin is working on putting together back-to-back top 20 classes at Maryland. Even Rutgers head coach Chris Ash has talked a few four-star prospects into playing in Piscataway.

Brohm isn’t the first coach to experience instant recruiting success upon arrival. Not many have inherited a program quite as messy as the one in West Lafayette, though.

Right now, though, Purdue doesn’t have many selling points. Michigan has tradition, national brand and Jim Harbaugh. Maryland and Rutgers made bowl game appearances in 2014, their first season in the B1G. Ash is a former assistant to Bret Bielema and Urban Meyer. Durkin worked under Meyer and Harbaugh.

The Boilermakers haven’t won more than three games since 2012 and have made just two postseason appearances in the last nine years. Though he has worked under Bobby Petrino and Howard Schnellenberger, Brohm hasn’t had the same training on the recruiting trail. He can the upgrades to Ross-Ade Stadium and the construction of a “state of the art” football facility. But even the cosmetic improvement can’t hide Purdue’s biggest blemish, winning just three conference games in the last four years.

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Those are pretty significant obstacles to overcome, especially for a program that has spent most of the last four seasons getting embarrassed on the regular. So why has there been such an influx of commitments for Purdue over the last month?

Hard work is the only logical answer. Brohm has proven he’s embraced the challenge and rolled up his sleeves. He’s outworking every other head coach in America right now.

It’s already making a huge impact.