Name, image and likeness laws are changing college football as we know it.

Who’d have thought we’d be talking about what players are the most “marketable?”

Sports Betting in Big Ten Country

There is big news coming to the upcoming 2022-23 Big Ten football season (and NFL season). Ohio online sports betting and Maryland sports betting are on the way.

21+ and present in OH. Gambling Problem? Call 1-800-GAMBLER.

That’s what Opendorse, an endorsement company that works on NIL deals, looked at this morning, ranking the most marketable players based on their social media following. Six of the top 25 most profitable athletes play in the B1G — four of whom play at Ohio State.

Oklahoma quarterback Spencer Rattler has by far the most followers in college football while Ohio State wide receiver Chris Olave is the most-followed player in the B1G.

A name that stands out is Ohio State quarterback Quinn Ewers, who has the 10th-most followers in CFB despite not having played a snap at OSU. Ewers has been a prominent name in the NIL era, most recently signing an autograph deal worth $1.4 million over three years.

Other Big Ten players on the list include Ohio State WR Chris Olave, Ohio State WR Garrett Wilson, Maryland QB Taulia Tagovailoa, Ohio State WR Julian Fleming and Penn State RB Journey Brown.

It sure is a different world for college sports now.