Ohio state this, Ohio State that.

The Buckeyes have won the Big Ten outright for two years straight.

RELATED: Ohio State has a chance to make B1G history this season

Even the AP Preseason top 25 poll has Ohio State ranked as the highest Big Ten team entering the 2019 season. However, Michigan is right there with the Buckeyes. Many believe this is the Wolverines’ year.

Vegas odds have said that Michigan is the favorite. The hype is real in Ann Arbor. If Jim Harbaugh can’t win this year, with a returning senior QB going against an Ohio State team with a new head coach and a brand new, young QB, when will he?

Fans are excited.

So excited that season-ticket sales are at an all-time high in the Harbaugh era:

“As of Tuesday, the university had sold 91,934 season tickets for its seven-game home schedule this fall,” associate athletic director and head of communications Kurt Svoboda told MLive. “That figure, which is made up of 71,578 regular, full-priced season tickets and 20,356 student season tickets, is the highest in the Jim Harbaugh era and most sold since 2007.”

Again, the hype is real. Michigan better win and it better win now. Harbaugh knows it.

And, so do the fans. The fans expect it.